Local search engine marketing assumes your clients are within a 20 mile radius of your physical location. HyperLocal creates even a tighter ring around your business. Both tactics improve your chances of getting found online but requires your SEO agency to fine tune META tags and include geographical references into your SEO copywriting.

As your online marketing consultant, we will spend quality time understanding who your clients are, where they live and how best to reach them through search engines, social media assets and localized directories. Let’s optimize everything that is appropriate for your business. Using highly advanced keyword research tools, census data and mapping software, we will zero in on getting the biggest bang for your marketing dollars.

Yes the internet is a very big place but it is much easier to get found through Bing, Yahoo and Google local search applications when you know how. The search engines would prefer to present you, “The Searcher”, with local solutions whenever possible. Certain phrases and services will trigger different results. A business should optimize their website with this fact in mind. Google Plus local will personalize these results even further with reviews and proximity information.

As your internet marketing consultant, we understand the math behind local search and will make sure we customize an affordable SEO strategy that delivers the most valuable traffic to your website.

Business review sites like Yelp for Business, Angie’s List, City Search, Yahoo Local and of course Google business listings for Maps and Places for Business rely on big data providers like InfoGroup and Acxicom for basic Name Address and Phone Number information (NAP).

There are literally 100’s of these local business listings and it is hard to stay on top of them all. Reputation Monitoring is a service we provide for restaurants, service industry clients, the travel industry and other businesses that tend to receive consumer reviews. The first step in our process is to discover what sites have reviews for your business online. The review monitoring tools we use will gather the good, the bad and the ugly.

Next we will develop a strategy for addressing new and existing consumer reviews on the major business review sites. A big part of our strategy will be to develop a communication plan that asks your satisfied clients to provide a thoughtful review and rating on their preferred 3rd party site. We know that the vast majority of your clients are happy with your services. It is our job to help them share with the world how much they love doing business with you.