By Kaitlin Friedmann, Public Relations Manager, Creative Marketing Alliance You’ve seen the reports—2010 is shaping up to potentially be the year where all marketing and public relations departments truly step up their Web 2.0 budgets. This means increased time and energy devoted to blog development, social media marketing and other user-generated content overall, and all […]
SEO: A PR Change Agent
SEO: A PR Change Agent
SEO: A PR Change Agent
By Kaitlin Friedmann, Public Relations Manager, Creative Marketing Alliance You’ve seen the reports—2010 is shaping up to potentially be the year where all marketing and public relations departments truly step up their Web 2.0 budgets. This means increased time and energy devoted to blog development, social media marketing and other user-generated content overall, and all […]
Anchor Text Buoys your Blog
Anchor Text Buoys your Blog
Links, Back Links, Link, Link, Link! Even people who know very little about Search Engine Optimization know that linking is one of the most important parts of getting ranked. The more sites linking to you, the higher you will rank. It was this concept that propelled Google to superstar status. If people link to you, […]
7 Ways to Get High Quality Back Links for High Page Rank
7 Ways to Get High Quality Back Links for High Page Rank
You now have a well optimized website that has been designed to engage, captivate and convert your visitors. Strategically placed “Calls to Action” have been left like breadcrumbs for your readers to follow. Website analytics has been installed to help you measure, learn and correct any glitches in your traffic flow. The foundation in your […]
7 Key Elements of Successful Web Page Optimization
7 Key Elements of Successful Web Page Optimization
I have never really liked the term SEO Content Writing very much. The idea of writing content for a search engine spider before engaging visitors and readers is never a good idea. The user experience should always come first. Most readers do quick “surf by’s” when visiting a website before taking a deeper dive, so […]
Getting Started with Google Analytics
Getting Started with Google Analytics
One of the most important tools you can add to a website to examine your online health is to install Website Analytics. Measuring how customers interact with your website will prove invaluable. Google offers an Analytics Tool that is FREE of charge, one of the many gifts offered to you by your friends at Google. […]