Some clients just want results ASAP and won’t accept “SEO is a long-term strategy” conversation as an answer to the question, “How long will it take for me to see results?”. The truth is that SEO done properly is a GREAT long-term strategy but there are several things we can do to realize some early […]
Author Archive | Tom Gilmour
5 Easy SEO Tips That Will Help You Win Online
No SSL Yet? Waste No More Time, Let’s Get Your Certificate Installed ASAP
No SSL Yet? Waste No More Time, Let’s Get Your Certificate Installed ASAP
Really? Why have you waited till the 11th hour to get your SSL installed? It is not like we didn’t know this day would come. Yes I know, we all have our priorities and adding an SSL certificate to your website probably took a back seat to:Making payrollClosing the next big fishReducing Healthcare costsHiring skilled […]
Web Pages That Convert Have Common Characteristics
Web Pages That Convert Have Common Characteristics
Converting website peepers and tire kickers into actual sales prospects requires some serious planning and testing. It is not magic and there are several page elements that your page visitors will pay attention to more than others. There are also some page elements that may turn people off. This post will help you focus on more on […]
Your Content Marketing Strategy Needs a Distribution Strategy Too
Your Content Marketing Strategy Needs a Distribution Strategy Too
Today our website optimization services have morphed well beyond local search engine marketing & Video SEO. The way Google indexes content has changed dramatically so we needed to diversify our offerings. We are more of a B2B content creation agency these days that understands that content optimization is not enough. Our job is to make […]
How To Get a Direct Link to Your Google Reviews?
How To Get a Direct Link to Your Google Reviews?
On your phone, open Google Chrome in an incognito tab. Don’t have Chrome? Download it from your App Store. Go to Google.com and search your business name exactly as it appears on your Google My Business page. If you don’t see your business, include your city and/or state until your business pops up. Toggle to the reviews tab […]
Video Marketing Helps Your Buyers Choose You
Video Marketing Helps Your Buyers Choose You
For the last 4 years, companies like Animoto, Google/IPSOS, Aberdeen and Wyzowl have been doing some excellent research and surveys to track how important video is to buyers. Well the reports for this year offer eye popping statistics that proves video marketing is more important than ever. 81% of buyers have been convinced to buy […]
Video Marketing Is Easy With Google AdWords
Video Marketing Is Easy With Google AdWords
Many YouTube video creators are not aware that you can boost your video views in YouTube through simple video marketing tactics found in the Google AdWords platform. Access to this video advertising feature is not prominent to those looking to get more eyeballs on their content and this article will help you discover how best […]
Manufacturing Company Gets a New Website & Video To Drive New Leads
Manufacturing Company Gets a New Website & Video To Drive New Leads
Joe was camera shy but he knew that he needed to change the way he presented his manufacturing services to future buyers if he wanted to compete in this digital world. So the first thing we did was to sit down with the leadership team of FBF Inc. in Southampton and learn more about who […]
How Fast Is Your Web Page Running?
How Fast Is Your Web Page Running?
Are searchers bailing out before they even get to your website? The average user has very little patience for a page that takes just too long to load. In fact, in a survey done by our friends at Kissmetrics, 49% of people expect a website to load in less than 10 seconds with almost 20% […]
Building a Website or Web App Requires Good Project Management Skills
Building a Website or Web App Requires Good Project Management Skills
It is often I am tasked with overseeing the construction of a new website or web application and wanted to share with you some insights. Most clients have a vision and expectations but lack the skills or time to undertake a new website development project. Rather than putting the project off any longer, my recommendation […]