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7 Tips for A Business Plan That Works

Proven Tactics in PR and Social Media

Proven Tactics in PR and Social Media

By in Social Media Business

By Kaitlin Friedmann, Public Relations Manager, Creative Marketing Alliance (CMA) I grew up in the MTV generation so when I hear social media experts predict the death of the press release, it makes me think of the panic that must have stricken radio stations across the country when “Video Killed the Radio Star” was popular. […]

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The Power of Partnership Marketing

The Power of Partnership Marketing

By in Social Media Business

Bill Gates once said, “Our success has really been based on partnerships from the very beginning.” Successful business people understand the importance of creating strong business partnerships. Having invested my past 10 years at Pennsbury Manor as the Director of Marketing and Public Relations, I have learned how important it is to (more…)

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How to Increase Your Influence through Social Media

The Social Media-Search Marketing Collision

The Social Media-Search Marketing Collision

By in Social Media Business

Ben Gomes is the Google Search engineer who has been the force behind automatic suggestions displayed to a searcher whenever they begin typing a keyword phrase or question. His team is responsible for analyzing user behavior and the volumes of queries that are captured daily. Today, Social Media conversations on Facebook, Twitter, Linked-in, YouTube and 100’s […]

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Brand Marketing – 7 Steps to Building a Brand Identity with Value

SEO: A PR Change Agent

SEO: A PR Change Agent

By in Social Media Business

By Kaitlin Friedmann, Public Relations Manager, Creative Marketing Alliance You’ve seen the reports—2010 is shaping up to potentially be the year where all marketing and public relations departments truly step up their Web 2.0 budgets. This means increased time and energy devoted to blog development, social media marketing and other user-generated content overall, and all […]

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